Burt Rutan

Posted October 25, 2012 by Russ
Categories: UP Talks

Light strong and unusual aircraft. No one born after 1935 has been to the moon. Soon there will be no one left on earth that has been to the moon. Not exciting our kids w true discovery and exploration. In 1908, only 12 pilots. By 1913 there were hundreds of aircraft types in 39 countries. Everyone who made a difference in airplane technology was a kid when airplanes were developed. 1960s there were nine space programs that launched. Society took risks. Followed by robotic missions and space stations. 5 man launched systems in next 42 years. Spaceship one program… Spaceship 2 may lead to first affordable orbital resort hotels. Today’s technology products are enablers, not goals. Kids need to be inspired by far out goals. Spaceship 1 program took 3.5 years… And first 2 years were covert. Future countries will be defined by beliefs, not geography.

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Gary Vaynerchuk

Posted October 25, 2012 by Russ
Categories: UP Talks

Sales… The thank you economy. We Re living through the biggest culture shift of our time. Internet is only 18 yrs old. Where are my customers and how do I tell me story to them in the most compelling way. Social media. 95% of people have reconnected to people they had not spoken to in more an 10 years on Facebook. Context is king…. How do I buy permission that you will let me tell you about my product or service.hustle, caring and context. Technology doesn’t care. People who act most like the Flintstones are going to win. Join the cocktail party where it is. We have more relationships than our grandparents ever could. Information comes from friends w context. Brands build direct relationships w customers with emotional context. No more days about just talking about how much you love your customers. This equalizes the cash game between small and big companies. Give away the ip and capture value that comes back.

David Dow

Posted October 25, 2012 by Russ
Categories: UP Talks

What is the value of killing someone? What do we get and give up by having a death penalty. 2 thought experiments…. Close your eyes. Picture a person you love. Hate to step out for a call….

Charlie Todd

Posted October 25, 2012 by Russ
Categories: UP Talks

Public improv. Positive pranks that give a memorable experiences. About making someone else’s day. Do something awesome for someone else. See the city as a playground. Fundamentally enabled by YouTube. Green light yourself.

Barbara Corcoran

Posted October 25, 2012 by Russ
Categories: UP Talks

Ten kids. One bath. Mom was a shrewd motivator. Dad living in the moment. Lessons: I am great at failure. Big guys wake up last. Perception creates reality. Became who she was pretending to be. Only 2 types of people: expanders and containers. Fun is good for business. Fun is the birthplace of creativity. You have the right to be there. Walk through the door without the answer and discover it.

Koen Olthuis

Posted October 25, 2012 by Russ
Categories: UP Talks

Float. A blueprint for a better city. Architects are conservative. Demands change constantly. Cities are too slow and static. Build for change. Need to shorten response time by changing perception. Space… The elevator made possible the vertical city. Use space in water. Floating foundation made from concrete boxes. How to build a dynamic changeable city. Like personalizing your smart phone. Floating functions are software. Consumption urbanism. Create water zones we can build on. Need to get Koen as a speaker. Circulating water from sea as cooling mechanism. Amazing mosque design. Sea tree is 30m high building for animals. Brings wildlife back to cities. No footprint during lifespan. Green star hotel in Maldives. 1200 m across w plug and play star leaves. Flexible urban components because they float. Floating stadiums for Olympics. H2ope for wet slums.eg Lagos Nigeria.lease products as city apps. Makes adjacent land very productive. Also safer to be on top of water. Floating agriculture, sanitation, …. FLOAT. Flexible land on aquatic territory.

Ed Conard

Posted October 25, 2012 by Russ
Categories: UP Talks

Economy in aftermath of financial crisis. Book on NYT best sellers. Us productivity growth nearly doubled productivity growth due to Internet. Pulled 20 mln immigrants into us economy. 3 differences in us vs Europe… Low labor redeployment costs, lower trade barriers, … Our most talented students working longer. More entrepreneurs in us. Deposits in bank are like corn in silo… But must be loaned to legit uses. Withdrawals not loan losses bankrupted our banking system. Might work to strengthen government guarantees. Private sector spending dials back in response to government spending. Entrepreneurial economy can get going if we fix structural problems by…? Big issue is being prepared for withdrawals from cash banks.